Graphic Designer – CPG Packaging Specialist
GrowthAssistant is looking for a Graphic Designer – CPG Packaging Specialist to support one of our US-based clients in creating polished and production-ready packaging designs. This teammate will be responsible for designing labels, cartons, pouches, and other packaging formats for both DTC and retail channels.
This is a fantastic opportunity for someone with deep packaging expertise who thrives in a fast-paced creative environment and is eager to contribute to the growth of CPG brands in the US market.
GrowthAssistant benefits include:
Work-from-home setup
Paid holidays
Health insurance ️ PTO
Training opportunities
The Role:
- Packaging Design & Development
- Design packaging for CPG products (labels, cartons, pouches, etc.) across print and digital formats
- Create retail and DTC packaging that aligns with brand strategy and consumer expectations
- Production & Print Preparation
- Prepare accurate, print-ready files using dielines, trim marks, and bleed settings
- Ensure designs meet specifications for various materials (e.g., flexible, rigid)
- Brand & Regulatory Compliance
- Ensure packaging meets regulatory requirements (e.g., FDA guidelines, supplement facts)
- Maintain visual consistency across all packaging assets while introducing creative storytelling elements
- Cross-Functional Collaboration
- Work closely with brand, marketing, and product development teams
- Support visual needs for in-store and e-commerce mockups, product renderings, and promo materials
- Technical Execution & Vendor Coordination
- Apply knowledge of CMYK, Pantone systems, and print production specs
- Collaborate with print vendors and manufacturers on file prep and spec sheet completion
The Requirements:
Must-Haves:
- 3+ years of experience in graphic design, with a focus on CPG packaging
- A strong portfolio showcasing packaging work for US-based consumer products (beauty, food, wellness, household, etc.)
- Experience designing for both retail and Direct-to-Consumer (DTC) packaging formats
- Deep understanding of dielines, print production, and packaging specifications
- Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign)
- Strong eye for color, typography, and layout, with high attention to detail
- Ability to work independently and manage timelines
- Excellent English communication skills (written and verbal)
- Comfortable receiving and implementing feedback in a collaborative team environment
Nice-to-Haves:
- Experience working directly with US-based printing vendors or packaging manufacturers
- Experience transitioning a DTC product into retail-ready packaging Background in branding or visual identity development
What Success Looks Like:
- High-quality, print-ready designs delivered on time and aligned with brand aesthetics
- Smooth execution of DTC-to-retail packaging transitions
- Strong collaboration with cross-functional teams
- Proactive approach in spotting creative opportunities and improving packaging systems
Originally posted on Himalayas
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