Senior Platform Product Owner – Digital Customer Acquisition and Onboarding

Join the Digital Transformation Journey at Maersk

Are you passionate about driving customer acquisition and onboarding through innovative digital solutions? Do you have a vision to enhance the digital experience for customers and business partners on a global scale? A.P. Moller - Maersk, a leading integrated container logistics company, is seeking a Senior Platform Product Owner (PPO) to lead the development, implementation, and execution of digital marketing platforms and customer onboarding experiences.

About Maersk

A.P. Moller - Maersk is a global leader in container logistics, connecting and simplifying global trade for over 100,000 employees across 135 countries. We are on a mission to create a more efficient, sustainable, and customer-centric industry. Our digital transformation journey is driving innovation and growth, and we need talented professionals like you to join our team.

Job Overview

As a Senior Platform Product Owner, you will be responsible for defining and managing the product roadmap and strategy to achieve stable, multi-fold growth in digital customer acquisition and improve digital customer satisfaction. You will lead a team of strong platform product owners and collaborate with cross-functional stakeholders to drive the development, implementation, and execution of digital marketing platforms and customer onboarding experiences.

Key Responsibilities:

• Product Roadmap and Strategy: Define and manage the product roadmap and strategy to achieve stable, multi-fold growth in digital customer acquisition and improve digital customer satisfaction (NPS).
• Team Leadership: Lead talent development and drive engagement for a high-performing team of product owners.
• Performance Metrics: Define key KPIs and success metrics and set in place robust mechanisms to measure, report, and assess performance of customer acquisition and onboarding experience.
• Digital Marketing Platforms: Develop and execute data-driven marketing platforms to drive adoption and usage of multiple channels, including web, app, email, and push notifications.
• Content Strategy: Create a content strategy across the marketing and sales funnel in alignment with product positioning, messaging, and A/B testing.
• Stakeholder Management: Collaborate closely with key stakeholders across platforms, technology, process, and design functions to drive alignment on the product roadmap/strategy, business plans, go-to-market plans, and prioritization of features.

What We Are Looking For

The successful candidate should have a strong background in digital marketing, product marketing, growth marketing, and demand generation. You should be adept in managing stakeholders across functions, including marketing & commercial teams, technology teams, and key business platform teams with dependencies.

Essential Qualifications:

• Digital Marketing Expertise: Substantial experience in digital marketing, product marketing, growth marketing, and demand generation.
• Analytical Ability: Strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Communication and Collaboration: Excellent communication and collaboration skills with the ability to work cross-functionally with different teams and stakeholders.
• Leadership: Proven track record of developing and executing successful product developments and features that improve customer satisfaction and drive revenue growth in a global or multi-region environment.

Preferred Qualifications:

• Logistics or Supply Chain Experience: Prior experience of digital marketing roles in logistics, supply chain, or B2B organizations.
• Leadership Experience: Experience in a highly visible leadership role.
• SEO and SEM: Strong knowledge of SEO, SEM, social media advertising, email marketing, paid advertising, PPC, and ABM campaigns.

Career Growth Opportunities and Learning Benefits

At Maersk, we are committed to the growth and development of our employees. As a Senior Platform Product Owner, you will have access to:

• Mentorship and Coaching: One-on-one mentorship and coaching from experienced leaders.
• Training and Development: Access to training and development programs to enhance your skills and knowledge.
• Career Progression: Opportunities for career progression and growth within the company.

Work Environment and Company Culture

Maersk is a diverse and inclusive workplace that values different styles of thinking. We offer:

• Flexible Work Arrangements: Flexible work arrangements, including remote work options.
• Competitive Compensation: Competitive compensation and benefits package.
• Collaborative Culture: A collaborative and dynamic work environment that encourages innovation and creativity.

How to Apply

If you are passionate about driving customer acquisition and onboarding through innovative digital solutions, we encourage you to apply for this exciting opportunity. Please submit your application, including your resume and a cover letter, to [insert contact information].

Maersk is an equal opportunities employer and welcomes applicants without regard to race, color, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, physical or mental disability, medical condition, pregnancy or parental leave, veteran status, gender identity, genetic information, or any other characteristic protected by applicable law.