Experienced Full Stack Associate Manager, Consumer Retention Marketing – Web & Cloud Application Development
Join Our Team and Shape the Future of Consumer Retention Marketing
Are you a strategic, solution-oriented, and creative retention marketer looking for a new challenge? Do you have a passion for customer experience and increasing the value of customers? We're seeking an experienced Associate Manager, Consumer Retention Marketing to join our team at DoorDash, a leading technology and logistics company that's revolutionizing the way people access goods and services.
About DoorDash
At DoorDash, our mission is to empower local economies by building intelligent, last-mile delivery technology for local cities. We connect people with the local businesses they care about, helping grow businesses and the communities that support those businesses. Our Consumer Retention Marketing team is dedicated to building lasting relationships with our customers by providing them with a personalized, cross-channel experience that delights them and drives them to return to DoorDash.
About the Role
We're looking for a talented Associate Manager, Consumer Retention Marketing to join our New Verticals retention team. In this role, you'll focus on launching and iterating on CRM programs that drive growth and retention for emerging lines of businesses on DoorDash. You'll work closely with cross-functional teams to create and execute strategies that engage and retain active customers on emerging lines of business at DoorDash.
Key Responsibilities:
* Create and maintain campaigns & workflow strategy for New Vertical efforts, including offer, cadence, and audience testing
- Analyze the impact of initiatives on key business metrics like order rate rate and revenue
- Develop creative ideation & iteration, including creative optimization with the help of internal creative resources
- Consult and oversee strategy for various Cx workstreams
- Collaborate with all parts of the business (strategy & operations, brand, product marketing, analytics) and with our Retention team to create and execute strategies that engage and retain active customers on emerging lines of business at DoorDash
You'll be Excited About This Opportunity Because:
* You'll work to support new business lines and expansion opportunities, such as Grocery and Beauty, through thoughtful, strategic, multi-channel CRM strategies
- You'll manage end-to-end development and execution of email and in-app campaigns
- You'll create adhoc campaigns as well as detailed customer journey flows with actionable trigger points to drive conversion and engagement based on customer insights
- You'll create the strategy and framework for the rapid testing in CRM channels
- You'll be responsible for tracking your initiatives, reporting progress out to team proactively and identifying next steps from campaign learnings
- You'll establish a strong working relationship with cross functional stakeholders in our Product, Marketing Operations, Analytics and Strategy teams
We're Excited About You Because:
* You have 4+ years of experience in customer retention marketing, customer engagement, or CRM operations
- You have a results-oriented approach with an exceptional track record of developing profitable retention programs and exceeding performance targets
- You're highly motivated with an entrepreneurial spirit and ability to work independently, while also able to build strong internal relationships and consensus on initiatives
- You have a passion for customer experience and increasing the value of customers
- You have strong analytical skills; able to create data-driven marketing strategies and campaigns end to end
- You have strong stakeholder management and interpersonal skills
- You have a Bachelor's degree or equivalent experience; Master's degree a plus
- You have basic knowledge of SQL, HTML, and data visualization platforms (e.g. Tableau, Periscope) are nice-to-haves
About Our Team
At DoorDash, we're committed to growing and empowering a more inclusive community within our company, industry, and cities. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel. We're an equal opportunity employer and welcome applications from diverse candidates.
Compensation and Benefits
We offer a comprehensive benefits package, including:
- Competitive salary range: $111,600 - $186,000 USD (dependent on location)
- Comprehensive health insurance
- 401(k) plan including an employer match
- Short-term and long-term disability coverage
- Basic life insurance
- Wellbeing benefits
- Paid time off
- Paid parental leave
- Several paid holidays
- Opportunities for equity grants
What We Offer
* A dynamic and fast-paced work environment
- Opportunities for growth and development
- Collaborative and supportive team culture
- Comprehensive benefits package
- Flexible work arrangements (remote work options available)
How to Apply
If you're a motivated and experienced retention marketer looking for a new challenge, we'd love to hear from you! Please submit your application, including your resume and a cover letter, through our website. We can't wait to hear from you!
Equal Opportunity Employer
DoorDash is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to creating a workplace that is inclusive and respectful of all employees, regardless of their background, culture, or identity. Apply for this job