Business Development Rep
Baselayer is an intelligent business identity platform trusted by over 2,200 financial institutions. They are seeking a Business Development Representative to build and scale their pipeline by generating new sales opportunities and qualifying leads, while working closely with the sales team.
Responsibilities
- Identify and generate new sales opportunities through inbound qualification and outbound outreach
- Qualify leads using a consultative approach to uncover pain points and align Baselayer’s solutions
- Execute outbound sequences across email, phone, and LinkedIn to create qualified meetings
- Conduct account research to identify high-potential prospects, build target lists, and personalize outreach
- Maintain accurate activity, notes, and lead status in HubSpot
- Partner closely with Account Executives to coordinate handoffs and drive pipeline conversion
- Develop a strong understanding of Baselayer’s ideal customer profile and improve targeting over time
- Support field and event-driven pipeline, including attending sponsored and company events as needed
- Travel approximately 10 to 15 percent for events, onsite meetings, and team collaboration
Skills
- 1 or more years of experience in a high-performance environment, such as finance, fintech, consulting, venture capital, or sales
- Strong written and verbal communication skills
- Comfort with ambiguity and a willingness to learn through fast iteration
- Proactive, self-directed mindset with high activity and follow-through
- Strong organizational habits and attention to detail
- Bachelor's degree from a four-year university
- Strong understanding of customer ICP and the ability to translate it into effective targeting and outreach
- Familiarity with Nooks or similar sales engagement and dialing software is a plus
- Strong experience with LinkedIn Sales Navigator is a big plus
- You are highly coachable and actively seek feedback, with a growth mindset and high standards
- You are a problem-solver who navigates the unknown confidently
- You are hungry for ownership, career acceleration, and meaningful equity in what you are building
Benefits
- Equity package
- Unlimited vacation
- Comprehensive health, dental, and vision coverage
- 401(k) with company match
Company Overview