CRM Coordinator

Crocs, Inc. is a company that values individual journeys and impactful careers. The CRM Coordinator will assist in executing retention channels and support the CRM Manager to enhance the customer journey and achieve revenue targets through collaboration with cross-functional teams.

Responsibilities

• Collaboratively build the campaign calendar for your communications channels, ensuring it meets commercials needs and supports brand storytelling priorities
• Brief content needs to content creation team, advising on best practices within your channels and meeting regional relevance and nuance
• Ensure content has been localized appropriately to meet market nuances and needs
• Manage the campaign ops team by briefing in all campaign elements needed for deployment (targeting, content, landing pages, etc.)
• QA all campaigns prior to deployment, with ultimate accountability for accuracy and quality
• Analyze campaign results, drawing insights that drive performance and incrementally improve CLV
• Partner with internal data teams to continually improve targeting and measurement capabilities

Skills

• Bachelor's Degree or equivalent experience in Marketing, Communications, Advertising or related field
• 1-3 years digital marketing / CRM experience
• Knowledge of website analytics tools and comfortable working with data and drawing insights
• Hands-on experience in ESPs (SalesForce Marketing Cloud highly preferred) with the ability to make immediate level changes to campaign creative, structure, and scheduling
• Team player with demonstrated ability to work effectively with multiple cross-functional groups
• Strong analytical and problem solving skills
• Strong project and time management skills
• Strong communication skills with the ability to gain alignment and problem solve collaboratively
• Takes initiative to generate ideas to drive business and contribute to organizational effectiveness
• Results oriented with a bias for action

Benefits

• Medical, dental, and vision coverage
• Life and AD&D
• Short and long-term disability coverage
• Paid time off
• Employee assistance
• Participation in a 401k program that includes company match
• Many other additional voluntary benefits

Company Overview

Company H1B Sponsorship