Associate Product Marketing Manager - Mid-Market GTM

About the position Contentful is a leading composable content platform that helps organizations deliver modern digital experiences at scale. We are seeking an Associate Product Marketing Manager, Enterprise GTM to support go-to-market efforts for complex, high-value customer engagements. In this role, you will help translate Contentful’s platform capabilities and solutions into clear, compelling narratives and materials that support enterprise sales and marketing initiatives. You’ll work closely with Marketing, Product Marketing, Sales, and cross-functional partners to ensure messaging is consistent, credible, and aligned to enterprise buyer needs. This role is well-suited for someone early in their product marketing career who wants exposure to enterprise selling environments, strategic customer conversations, and competitive markets.

Responsibilities

• Support the development of enterprise-focused positioning and messaging by adapting core product and solution narratives to resonate with common enterprise buyer needs, use cases, and roles.
• Help maintain core pitch materials and messaging frameworks used in enterprise sales and marketing conversations.
• Contribute to the creation and refinement of enterprise-ready assets, including presentations, one-pagers, executive summaries, and supporting content used throughout the buyer journey.
• Assist in tailoring existing materials to ensure they are clear, concise, and appropriate for senior and executive-level audiences.
• Partner with Sales and Marketing teams to support coordinated go-to-market initiatives, ensuring messaging and materials are aligned across campaigns, field programs, and customer engagements.
• Support sales enablement efforts by helping prepare and present resources that guide teams on positioning, common customer questions, and competitive considerations.
• Gather qualitative feedback from internal stakeholders to understand how messaging and materials are landing in the field, and help incorporate insights into ongoing improvements.
• Assist with basic research and analysis of market, customer, and competitive inputs to inform messaging updates and content priorities.

Requirements

• 2–4 years of experience in product marketing, solutions marketing, sales enablement, demand generation, or a related role in B2B SaaS or technology.
• Exposure to enterprise or strategic sales environments, or an interest in supporting complex buying processes with multiple stakeholders.
• Strong written and presentation skills, with the ability to communicate complex concepts clearly and confidently.
• Comfort collaborating with cross-functional partners across Product, Sales, and Marketing.
• An analytical and thoughtful mindset, with interest in understanding customer needs, market dynamics, and competitive landscapes.
• Highly organized, detail-oriented, and able to manage multiple projects in parallel.
• A growth mindset and eagerness to learn, take feedback, and build enterprise product marketing skills over time.

Benefits

• Join an ambitious tech company reshaping the way people build digital experiences
• Full-time employees receive Stock Options for the opportunity to share in the success of our company
• Comprehensive healthcare package covering 100% of monthly health premiums for employees and 85% of costs for your dependents.
• Fertility and family building benefits, including a lifetime reimbursable wallet to support your growing family.
• We value Work-Life balance and You Time! A generous amount of paid time off, including vacation days, sick days, compassion days for loss, education days, and volunteer days
• Company paid parental leave to care for and focus on your growing family
• Use your personal annual education budget to improve your skills and grow in your career
• Enjoy a full range of virtual and in-person events, including workshops, guest speakers, and fun team activities, supporting learning and networking exchange beyond the usual work duties
• An annual wellbeing stipend to care for your physical, financial, or emotional health
• A monthly communication stipend and phone hardware upgrade reimbursement.
• New hire office equipment stipend for hybrid or distributed employees. Get the gear you need to work at your best.

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