Senior Marketing Operations Analyst - REMOTE
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Manager, Marketing Operations - REMOTE. In this role, you will architect the future of marketing technology by optimizing interconnected ecosystems such as Marketo, Salesforce, and 6sense. Your expertise will drive operational excellence and support data-driven decisions that ensure marketing initiatives directly contribute to revenue growth. As a key player, you'll build data pipelines, develop attribution models, and design automated workflows, significantly impacting the marketing engine's efficiency and effectiveness. Accountabilities
- Architect and optimize the marketing technology ecosystem for revenue growth.
- Develop seamless integrations between marketing platforms like Marketo and Salesforce.
- Create data architectures that facilitate measurement and automation.
- Design scalable data models and automated workflows for advanced marketing strategies.
- Implement attribution models connecting marketing investments to pipeline outcomes.
- Enhance ABX strategies through improved data integration and insights.
- Conduct analyses on funnel performance and build predictive lead scoring models.
- Establish data governance frameworks to ensure accuracy and compliance with regulations.
- Lead technology evaluation, manage vendor relationships, and create documentation for self-service analytics.
- Train teams on best practices in marketing technology.
Requirements
- 7+ years of marketing operations experience within enterprise SaaS environments.
- 5+ years developing and executing ABX strategies with sales alignment.
- Expert-level Marketo administration and advanced Salesforce proficiency.
- Deep experience with 6sense or similar platforms for intent data.
- Strong SQL and Python/R programming skills for data analysis.
- Knowledge of multi-touch attribution and ETL/ELT tools.
- Experience with iPaaS platforms like Workato.
- Strong analytical and strategic mindset for complex challenges.
- Ability to translate business requirements into technical solutions.
- Bachelor's degree in Marketing, Business, Computer Science, Data Science, or equivalent experience.
Benefits
- Competitive salary range of $138,800 to $200,000 USD plus bonuses and equity.
- Unlimited PTO with flexibility on work location.
- Up to 24 weeks of parental leave.
- Comprehensive health benefits and wellness programs.
- Opportunities for professional development and certifications.
- Impactful work contributing to the company's marketing infrastructure.
- Remote work option within the continental US.
- Supportive employer with consideration for equal opportunity and reasonable accommodations.
Why Apply Through Jobgether? We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. #LI-CL1 We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. Apply tot his job Apply To this Job