Business Development Associate, Technology, Media, and Telecom (TMT)
L.E.K. Consulting is one of the premier strategy consulting firms worldwide, and they are seeking a dynamic and experienced Business Development professional to join their U.S. Sales Enablement team. This role focuses on driving business development efforts in the Technology, Media, and Telecom (TMT) sector, identifying and cultivating new client relationships while maintaining an extensive knowledge base of industry trends.
Responsibilities
- Design and execute business development outreach strategies and plans that support sector priorities and individual managing director (MD) priorities, including targeted prospecting, network development & management, and outreach initiatives
- Develop a deep understanding of the needs and issues in the TMT sector and align business development outreach strategies with areas where L.E.K. can deliver value and capabilities, including designing innovative approaches to access target accounts
- Proactively identify and prospect new accounts and contacts to grow the top of the sales funnel, ensuring alignment with practice priorities
- Contact and engage potential clients to establish rapport, arrange meetings, and cultivate opportunities for MDs with both new and existing accounts
- Align outreach efforts to sector go-to-market initiatives to drive client engagement and revenue, including webcasts, events, conferences, thought leadership, etc
- Maintain and enhance contact data quality by tracking client engagement (meetings, outreach, proposals, etc.) in CRM along w/contact updates, incl. job transitions and company movements
- Research & analyze industry and company trends to identify high-potential accounts and individuals, using internal and external data sources to determine intent and prioritize
- Develop outreach plans that effectively penetrate senior leadership at target accounts, including C-level executives and key decision-makers
- Track and manage account prioritization by setting clear goals and measuring business development activity and results against these objectives
- Represent the firm at industry conferences and events, building relationships with prospective clients and maintaining a strong external presence
- Follow up on business opportunities from referrals, campaigns, networking, and industry events, converting leads into actionable opportunities
- Consistently achieve or exceed performance metrics, including new contact additions, referrals, meeting/call scheduling, network activity maintenance and revenue
- Support post-project client engagement, performing quality reviews to ensure satisfaction and identify follow-on sales opportunities
Skills
- 1-4+ years of experience in sales, business development, or marketing, preferably within the professional services or consulting space
- Bachelor's degree (BA/BS or equivalent) required; advanced degree a plus
- Demonstrated experience working with CRM systems, such as Salesforce, to manage sales pipelines and data
- Knowledge of or experience in the TMT sector strongly preferred
- Highly motivated, organized, and energetic with a passion for building client relationships
- Proven success in direct client contact management, with demonstrated expertise in prospecting and new business development
- Resourceful and highly skilled in leveraging data and insights to uncover opportunities, especially in ambiguous situations
- Exceptional interpersonal and communication skills (both verbal and written), with the ability to engage and influence senior executives and internal stakeholders effectively
- Strong teamwork and collaboration skills, combined with the ability to work independently to drive progress and achieve results
- Proven ability to multi-task and manage multiple initiatives simultaneously, with strong organizational and project management skills
- Results-oriented, self-driven, and adept at proposing innovative ideas and solutions to complex challenges
Benefits
- Performance bonus
- Profit sharing
- Other benefits
Company Overview