Marketing Associate - Member Growth Operations

Progyny, Inc. is on a mission to support family building and women's health through transformative benefits. The Marketing Associate will contribute to member education by creating personalized resources and collateral, while collaborating with various teams to enhance member engagement and drive benefit awareness.

Responsibilities

• Support the marketing team’s efforts to clearly and effectively communicate the Progyny benefit to our members, tailoring all communications to different audiences across Progyny’s family of benefits – Fertility and Family Building, Pregnancy and Postpartum, and Menopause
• Draft marketing collateral that supports clients’ efforts to drive benefit education and awareness among their employees, including detailed benefit guides, one-pagers, event collateral, presentations, and at-home mailers (including postcards and other direct mail campaigns)
• Assist with the coordination, ordering, and shipment of materials for hundreds of client events and marketing campaigns, including benefit fairs—ensuring accuracy, timeliness, and flawless execution across all logistics
• Support the end-to-end execution of benefit fair events, including inventory tracking, packing, and shipping of materials to event locations
• Manage large-scale mailer campaigns (e.g., postcards), ensuring data accuracy, correct targeting, and high-quality output with meticulous attention to detail
• Support creation of member materials during the busy Open Enrollment season
• Source opportunities and help launch processes for ongoing client success enablement

Skills

• 1–3 years of experience in marketing
• Bachelor's degree in business, marketing, or communications
• Exceptional attention to detail, particularly in managing logistics, shipments, and high-volume marketing materials where accuracy is critical
• Strong oral and written communication skills with the ability to collaborate effectively with internal and external partners
• Excellent organizational skills and ability to manage multiple deadlines while maintaining precision across all deliverables
• Self-starter, comfortable working in a fast-paced environment
• Passionate about connecting people with care and support during life's milestone moments
• Experience with webinar platforms and project management tools is a plus

Benefits

• Family friendly benefits: Paid family and parental leave, preconception, fertility and family building benefits (including egg freezing, IVF, and adoption support), family and pet care fund, and Parents’ Employee Affiliation Group
• Menopause and midlife care
• Health, dental, vision and life insurance options for employees and family
• Free in-person, virtual and text-based mental health and wellness support
• Paid time off, including vacation, sick leave, personal days and summer flex time
• Company equity
• Bonus program
• 401(k) plan with company match
• Access to on-demand legal and financial advice
• Learning and development programs to help you grow professionally and a mentorship program
• Company social events to include annual volunteer day and donation matching
• Flex days (3 days a week in the office) and onsite meals and snacks for employees reporting into our NY office

Company Overview