Regional Sales Consultant

Regional Sales Consultant

Bovine Genetics | Reproduction | Precision Herd Management Gippsland Vic Based | Domestic Travel Required

As a member of the successful global Urus Group, Alta Genetics Australia team members take their role as advisors and lifelong partners for progressive beef and dairy farmers seriously. Driven by passion and culture, Alta combines industry-leading products with expert support to create value, build trust, and deliver results for customers.

Are you a commercially driven sales professional with a passion for agriculture and herd performance? Do you thrive on building trusted relationships and delivering measurable value to customers?

We’re seeking a high-performing Regional Sales Consultant to drive sales growth, expand value adding services, and become a trusted advisor to producers and reseller networks primarily across Gippsland in Victoria.

This is more than a sales role. It’s an opportunity to influence herd health, reproductive performance and long-term farm profitability through leading solutions in bovine genetics, breeding programs and precision management.

About the Role

The Regional Sales Consultant is accountable for achieving and exceeding sales, margin and revenue targets within defined territory budgets. You will deliver individualised customer support across genetics, reproduction and precision management solutions, positioning yourself as a trusted advisor focused on sustainable customer success.

You will work directly with producers and through a targeted reseller network to strengthen market leadership and maximise value creation.

Key Responsibilities

Customer Sales

• Develop and execute annual territory sales plans aligned to budget and margin targets
• Increase customer share of wallet across the full product portfolio
• Identify and win new business opportunities
• Nurture and grow key customer relationships
• Meet or exceed unit, revenue and profitability targets
• Monitor customer satisfaction and manage feedback or complaints effectively

Reseller Network Development

• Identify, onboard and develop select resellers to optimise route to market
• Strengthen brand loyalty and market leadership in bovine genetics and reproductive solutions

Market Intelligence

• Share regular insights on industry trends, competitor activity and buying behaviours
• Provide feedback on marketing effectiveness and growth opportunities
• Contribute to broader business development strategies

About You

You are commercially astute, relationship-driven and outcome-focused. You combine technical understanding with strong sales discipline and thrive in a territory-based environment where autonomy and accountability go hand in hand.

Qualifications, Experience and Capability

• 5+ years’ experience in sales

• Agricultural industry experience highly regarded

• Strong sales planning and forecasting capability

• Demonstrated ability to deliver revenue and margin targets

• Sound commercial acumen and pricing discipline

• Experience using CRM systems to manage performance

• Proficiency in Microsoft tools including Excel, Teams and PowerBI

• Degree or qualification in Animal Science, Agriculture, Business or related discipline highly regarded

Attributes

• Results-oriented with strong drive and resilience

• Exceptional relationship-building and influencing skills

• Confident communicator and negotiator

• Ability to engage effectively with producers, partners and diverse stakeholders

• High levels of integrity and professionalism

Why Join Us?

• Be part of a business shaping the future of bovine genetics and reproductive performance

• Drive tangible improvements in herd health and farm profitability

• Work autonomously while supported by a collaborative national team

• Build long-term partnerships that create meaningful industry impact

If you’re ready to combine commercial performance with genuine customer value creation, we’d love to hear from you.