Creative Strategist (Meta & Tiktok Ads)

Job Title

Creative Strategist (Meta & Tiktok Ads)

$36,000 - $60,000 USD (Depending on experience) + 10% profit share on campaigns you run

The company

StealthMode.Agency is a fast-growing advertising agency startup, with a specialty in campaigns on Tiktok, Instagram & Youtube. In simple language, we make ads that don’t look like ads, which drive big returns for our clients. Our team has generated >$1Billion in revenue, and we look forward to the next billion. Our recent pivot to a performance model (investing our own capital in ad spend & getting paid for the result) has grown profits 300%. We generated ~2 million in affiliate commissions in the last year and are on track for $5.5 million in commissions for the next 12 month period.

Join us for a look at the cutting edge of online advertising. Skin in the game means we risk our own capital and earn on performance—and our employees share in the profits too.

We are a fully remote team looking to grow in different countries.

The founder

Joey Alter is a skilled executive with over ten years of experience in direct marketing, specializing in paid social customer acquisition and retention. As the founder of Stealth Mode Agency, Joey has successfully managed multi-million dollar ad campaigns for Fortune 500 clients, with a total ad spend managed of over $250 million dollars over the course of his career. He is also an accomplished freelancer, delivering exceptional results in conversion rate optimization, copywriting, and email marketing. Joey is passionate about continuous improvement, applying this mindset to enhance paid social strategies, long-form copy, and conversion funnels.

Job Description: We are hiring a Creative Strategist to join our growing team.

The ideal person for this role has a genuine interest in online advertising, a growth mindset, and at least a few wins they can point to, where ads they produced or copy they wrote converted well. This is a great position for someone with 2-4 years experience who wants to level up their game. Since we invest our own capital and get paid on performance, we need someone who thinks critically and finds creative solutions —not just someone who follows a playbook. A willingness to learn all you can and continually improve is much more important than years of tenure.

Experience writing & producing video ads for Meta, Youtube or Tiktok is a plus, as is experience writing for financial services clients. If you don’t meet all requirements but have a strong understanding of copywriting fundamentals, apply. We are always willing to train amazing people that want to learn.

What You’ll Do

• Write: Work with the CEO, and our video team to draft and produce videos ads that convert. Additional writing of landing pages, advertorials, interstitials and emails as needed.
• Recruit actors & influencers: We are always expanding our network of actors to star in our videos.
• Research: With guidance from the CEO, you’ll research the ideal customer persona, their problems, desires, needs, fears and decision set.
• Test planning and execution: Work with the CEO and our media buyers to continuously improve results through a/b and multivariate testing. Eventually own the whole loop from ideation, to prioritization, implementation and iteration.
• Competitive research: Monitor creative trends and competitor strategies in our target industries.
• Performance analysis: Audit performance on each account twice weekly for insights and test opportunities.
• Video review: Ensure all ads created by the video editing team are up to spec, work collaboratively with them to communicate our sales message in the visual language of video.
• Conversion rate optimization: Work with the CEO and our development team to continuously improve the revenue per visitor and conversion rate of our landing pages, advertorials and owned & operated leadgen properties.

Requirements

• · 2-4 years of direct response copywriting experience, preferably with a focus on video ads
• · Knowledge of recruitment processes for actors and influencers
• · Demonstrated ability to work under and meet KPIs
• · Proficiency with excel or google sheets (pivot tables and vlookups will be necessary)
• · Proactive mindset instead of reactive
• · Ability to write with style and within compliance guidelines
• · Growth mindset, always willing to learn
• · Fluency in English
• · International applicants OK – but must be willing to work on US time zone
• · Portfolio of work you can share

Nice to have but not required

• Experience buying media on any channel
• Experience writing for financial services
• Experience with affiliate or other performance based ways of working
• Have one other creative “special skill” you can bring to the table (photoshop, video editing, basic web dev)
• Written and produced Tiktok Ads before
• Worked and succeeded in a compliance heavy industry before
• You have actors & influencers you’ve worked with before, that you can bring to the table

Benefits

• One time $500 tech stipend
• 10% profit share on all copy you write that works after 2 month probationary period.
• 20 days PTO
• Flex time after first 2 months (work when you want as long as deadlines and performance goals are met)
• 3 month performance reviews (real opportunity to advance and get raises)
• Fully remote work, always
• Receive direct mentorship from the CEO on improving in advertising and copywriting
• Work with brands at the top of their industries