Group Treatment Coordinator (Hybrid)
Group Dental Treatment Coordinator (Telesales-Focused)
Work Pattern: Remote role with some ad hoc onsite duties Job Type: Full-Time Salary: Competitive + Performance Bonus About Zental Zental is transforming the dental experience. Our wellness-first, digitally enabled, and design-led practices put patients and clinicians at the heart of everything we do. We don’t just create smiles, we change lives through ethical, preventative care. As we continue to grow across the UK, we are looking for a high-performing Group Treatment Coordinator with a strong sales and telesales background who can confidently guide patients from enquiry through to booking for treatment, while delivering an exceptional, patient-first experience. The Opportunity You will be the first impression and trusted guide for new patients. This role goes beyond booking appointments. You will take ownership of the full patient journey, converting enquiries into consultations, and consultations into committed treatment plans. Using a structured yet empathetic approach, you will balance commercial performance with genuine care, helping patients make confident, informed decisions about their health. Key Responsibilities Lead Conversion & Sales Ownership- Take full ownership of enquiry → consultation → treatment conversion via the telephone
- Confidently guide patients through treatment options, addressing concerns and objections with clarity and empathy
- Use a structured call and consultation approach to move patients toward clear outcomes
- Demonstrate effective closing behaviours while maintaining a patient-first approach
- Maintain a consistent and persistent follow-up strategy to maximise conversion
- Handle all inbound new enquiries and proactively follow up warm leads that you have handled (no cold calling)
- Build trust quickly and tailor communication style to each patient
- Maintain high-quality communication across volume and pace
- Manage and prioritise leads effectively within the Practice Management Software
- Maintain accurate, real-time records and a clean, actionable pipeline
- Track and optimise personal performance across key metrics including conversion rate, attendance, and revenue contribution
- Ensure no warm lead is lost through lack of follow-up or structure
- Work closely with clinicians and practice teams to ensure treatment plans are clearly understood and ready to present
- Support smooth patient handovers and continuity of care
- Align commercial conversations with clinical integrity and patient outcomes
- Take ownership of individual KPIs, including conversion rates, booking rates, and revenue performance
- Use data to continuously refine approach and improve outcomes
- Maintain consistency and energy across high call volumes and busy clinics
- Proven experience in telesales, inside sales, or treatment coordination (2+ years)
- Confident discussing and converting high-value services (£3,000–£25,000+)
- Demonstrates clear understanding of conversion funnels and sales performance metrics
- Comfortable asking for commitment and guiding patients to decisions
- Builds trust quickly and adapts communication style to individual patients
- Explains complex treatment and finance options clearly and confidently
- Balances empathy with outcome-focused conversations
- Handles objections and concerns with professionalism and composure
- Highly organised with strong attention to detail
- Able to manage multiple leads, follow-ups, and priorities simultaneously
- Consistently meets deadlines and maintains accurate records
- Maintains energy and consistency across high volumes of calls and enquiries
- Demonstrates persistence with follow-up and lead nurturing
- Takes ownership of results and continuously seeks to improve
- Background in dental or healthcare environments is advantageous
- Familiarity with treatment planning, patient journeys, and ethical communication
- Community: We support one another and work as one team
- Authenticity: We communicate honestly and never oversell
- Leadership: We take ownership of every patient journey
- Mindfulness: We stay composed, present, and patient-focused under pressure
- Performance-based bonuses linked to clear KPIs
- Autonomy and flexibility to manage your pipeline
- Ongoing training in CRMs and patient journey systems
- A supportive, high-performance environment with strong clinical collaboration
- The opportunity to grow within a fast-scaling, purpose-led healthcare group