[Remote] Webinar Marketing & Content Producer [Contract]
Note: The job is a remote job and is open to candidates in USA. PushPress is an AI-powered gym management platform transforming the boutique fitness industry. They are seeking a part-time contractor to manage their webinar program and related content development, focusing on marketing operations and creating long-lasting content assets from each webinar.
Responsibilities
- Own the end-to-end execution of each webinar, from registration setup through live event delivery
- Drive the full email program around each webinar — invites, reminders, follow-ups, and longer-arc nurtures that keep PushPress top-of-mind with registrants and attendees
- Translate each webinar into a full content ecosystem — companion blogs, on-demand pages, video assets, and supporting copy across channels
- Use performance data to identify what's working, what isn't, and where the program should go next
Skills
- 3+ years in marketing ops, content marketing, or a hybrid role at a B2B SaaS company
- Fluent in HubSpot (emails, forms, workflows, lists, reporting)
- Fluent in Webflow (building and editing landing pages, working within an established design system)
- Proficiency using Claude (or equivalent LLM platform) to power your content engine
- Experience owning webinars in Zoom — including registration setup, attendee tracking, and on-demand conversion
- Working knowledge of SEO (keyword research, on-page optimization, internal linking) and AEO (optimizing content to be cited by AI search engines)
- Comfortable with Ahrefs, GSC, and AirOps — or able to ramp on them quickly
- Strong writer who can move between email copy, landing page copy, and long-form blog content without losing the brand voice
- Self-directed — you can take a calendar of upcoming webinars and run the program without a lot of hand-holding
- Experience marketing to gym owners, fitness professionals, or other SMB operators
- Familiarity with PushPress's brand voice (or the willingness to learn it quickly)
- Light design sensibility — you can pull a landing page together that looks on-brand
- Experience with video editing tools for repurposing webinar recordings
Company Overview