[Remote] Principal Product Marketing Manager
Note: The job is a remote job and is open to candidates in USA. Drata is a company focused on helping organizations earn and maintain user trust through compliance automation and governance solutions. They are seeking a Principal Product Marketing Manager to drive product launches and go-to-market strategies across their diverse product portfolio, ensuring alignment among various teams and successful execution of marketing initiatives.
Responsibilities
- Support and drive end-to-end GTM planning and execution for major launches, strategic feature releases, and cross-functional initiatives across Drata's product portfolio
- Act as a product marketing DRI across Product, Marketing, Sales, Customer Success, and Enablement—driving alignment and execution through influence and quality of work
- Build and maintain launch plans, timelines, deliverables, dependencies, and readiness criteria so every stakeholder knows what's needed and when
- Translate product plans and launch milestones into clear internal narratives, executive updates, and field-facing communication
- Help run and improve the NPI process and related launch frameworks, templates, and governance on a day-to-day basis
- Support tiering and readiness requirements across launch types—from net-new products to iterative feature updates
- Partner with Product to ensure launches are grounded in customer validation, clear success criteria, and operational readiness before rollout
- Build and maintain templates, task structures, and documentation that improve consistency and speed over time
- Contribute to the recurring communications cadence keeping GTM leadership, ELT, and the revenue org informed on launches, risks, milestones, and upcoming initiatives
- Write and deliver crisp weekly updates across Slack, email, and presentation formats tailored to different audiences and detail levels
- Surface launch risks, dependencies, and decisions early so leaders can act with confidence
- Produce the core internal and external assets required for launches—messaging, decks, one-pagers, launch briefs, enablement materials, and executive-ready content
- Maintain high-quality GTM slide repositories and launch materials used across product marketing, sales, and executive communications
- Ensure assets are accurate, on-brand, and aligned to the latest product scope and audience needs
- Gather field input, stakeholder feedback, and launch learnings to continuously sharpen messaging, process, and execution quality
- Move between strategy, execution, and communication without losing momentum
- Contribute to building a more repeatable, scalable launch discipline across the PMM team
Skills
- 8+ years in product marketing, GTM strategy, launch management, or a closely related B2B SaaS role
- Proven track record executing complex product launches across multiple teams and functions
- Strong ability to build structure in ambiguous environments and turn process into execution
- Excellent written and verbal communication skills—especially for executive audiences and cross-functional stakeholders
- Experience building messaging, launch content, and field-facing assets that support adoption and revenue outcomes
- Strong project management instincts with the ability to manage multiple priorities, owners, and deadlines simultaneously
- Comfortable operating at both strategic and highly hands-on levels
- Experience in cybersecurity, compliance, GRC, risk, trust, or adjacent B2B SaaS is strongly preferred
Benefits
- We provide stock equity to ensure that as the company grows, you share directly in that success. Equity gives every employee a sense of ownership and the opportunity to celebrate our wins together—because your contributions don’t just support our progress; they help drive our collective success.
- Up to 100% employer-paid premiums for medical, dental, and vision coverage for employees •and their dependents•, along with comprehensive wellness benefits and healthcare concierge services designed to support your needs beyond traditional insurance.
- A comprehensive suite of financial benefits, including a 401(k) plan, company-paid life and disability insurance, tax-advantaged spending accounts, and a range of discounted voluntary offerings to help you customize and strengthen your overall financial position.
- We want to support you in life's most important moments, so we offer a paid Parental Leave policy, after six months of employment.
- Employees also receive access to Kindbody fertility and family-building benefits and dedicated leave specialists who help guide you through the entire process.
- Generous annual stipends for both professional and personal development, empowering you to invest in your continued growth.
- You’ll also have access to a wide range of internal learning opportunities, ensuring you can build new skills, deepen your expertise, and advance your career with confidence.
- Drata offers a flexible vacation policy, paid holidays, and other perks to recharge.
Company Overview