Rewritten Job Title:
Experienced Customer Marketing Consultants Team Lead – Strategic Partnerships and Data-Driven Marketing Solutions
Rewritten Job Description:
Join arenaflex and Lead the Way in Customer Marketing Excellence
At arenaflex, we're committed to empowering our customers and colleagues to achieve their full potential. As a global and diverse community, we're dedicated to upholding our company values and delivering the world's best customer experience every day. We're passionate about creating a career journey that's unique and meaningful to each individual, with benefits, programs, and flexibility that support our colleagues personally and professionally. As a Customer Marketing Consultants Team Lead at arenaflex, you'll be part of a dynamic team that's constantly evolving and seeking innovative solutions to meet the changing needs of our customers. With access to one of the most valuable data sets in the world, you'll have the opportunity to identify insights and actions that can have a meaningful impact on our customers and our business. Whether you're working with risk and analytics, or collaborating with marketing teams to develop targeted strategies, you'll be at the forefront of shaping our customer experience. How Will You Make an Impact in This Role? As a Customer Marketing Consultants Team Lead, you'll partner with marketing teams to develop direct marketing targeting strategies that reach our Consumer and Commercial customers with relevant offers. You'll be a subject matter expert on the targeting and eligibility process, including data used for targeting, and provide recommendations and solutions to help marketing teams reach their goals. Your responsibilities will include:- Consulting with marketing teams on targeting and eligibility for benefit reinforcement and spend campaigns targeted to Consumer and Commercial customers
- Reviewing all list request submissions for accuracy, finalizing with marketing teams, and providing clear instructions to list execution team members to code and create files for delivery
- Providing subject matter expertise to platform transformation teams and participating in testing and campaign migration to new platforms
- Troubleshooting and researching any data anomalies or customer complaints
- Identifying process efficiencies and opportunities to simplify or reduce the number of list requests from marketing teams to free up capacity