Market Research Analyst/Sr. Analyst - Future of Film/TV Practice

National Research Group is a leading global insights and strategy firm that provides fresh insights to spark new ideas. They are seeking an Analyst or Senior Analyst to support their Future of Film and Future of Series projects, focusing on conducting qualitative and quantitative research to translate consumer trends into actionable insights for clients in the entertainment industry.

Responsibilities

• Support all phases of quantitative and qualitative research tied to Future of Film and Future of Series, from early design through final delivery
• Translate data into clear, actionable insights and recommendations through visual, creative and story-driven reports
• Conduct ongoing landscape and trends research, tracking developments across film, television, streaming, platforms, talent, technology, and audience behavior
• Source, synthesize, and contextualize information from our proprietary data, third party data (e.g., Box Office Mojo), and cultural signals
• Organize and maintain project materials, including databases, trackers, ensuring clarity, version control, and accessibility
• Manage survey logic proofing, link testing, and QA, ensuring clean execution prior to launch
• Conduct data checks and number validation, supporting accuracy across reports, presentations, and data repositories
• Support presentation development, including slide builds, script drafting, and narrative flow for client readouts
• Assist with qualitative research setup and coordination, including discussion guide support, materials prep, and collaboration with moderators and operations teams
• Partner closely with internal teams (programming, fieldwork, data processing, design) to keep projects moving forward on tight timelines
• Contribute to external-facing thinking—helping shape POVs, frameworks, and narratives that may appear in reports, presentations, or broader thought leadership moments
• Provide overflow support to the broader Content Development & Marketing Strategy (CDMS) practice during non-peak Future Of periods, contributing to team-wide success and collaboration

Skills

• 1-3 years of experience in consumer insights, media research, strategy, or a related field (including strong academic research experience)
• Ability to connect the dots and turn complex research findings into clear, compelling narratives
• Genuinely interested in seeking information on the 'whys' and constantly asking 'what's changing?' and 'what's next?'
• Skilled at moving from consumer insight to strategic implication
• Natural problem solver who looks for solutions rather than viewing challenges as roadblocks
• Comfortable working with data to identify trends and insights, including both structured and unstructured data
• Experience visualizing data with tools such as Excel and Powerpoint
• Familiarity with data analysis techniques such as statistical significance testing, correlation analysis, multivariate analysis techniques, and conjoint and discrete choice analysis
• Experience using AI tools to support research, synthesis, trend tracking, or storytelling
• Internally-motivated self-starter who continuously strives to get things done well
• Excellent verbal communication skills and able to communicate clearly and succinctly
• Hawk-eyed attention to detail with a focus on high levels of quality control and reporting
• Team player who works collaboratively and harmoniously within a team and across teams
• B.A./B.S. degree in areas such as Social Sciences, Psychology, Business, Marketing, Market Research, Statistics, Economics or a related field
• Experience with SPSS, Q, or advanced analytics

Benefits

• Flexible/Remote work with optional usage of our great offices in Playa Vista or New York
• Unlimited PTO, volunteer days and a generous number of recharge days including a full office closure during the week of Christmas and New Year’s
• Medical, Dental, and Vision Insurance Plans
• 401K with company match
• Generous paid Parental Leave
• Regular performance evaluations with opportunities for promotions and merit increases
• Educational and training reimbursement plan and other training and professional development opportunities
• Employee perks program (includes discounts on travel, hotels, cars, fitness, movie tickets and more)
• Resources available for mental health, inclusive care and family building
• NRGratitude – our company-wide employee recognition program
• Regular team/company events and activities including annual summer and holiday parties
• Pet friendly headquarters and pet insurance options

Company Overview

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